4 Proven Instagram Shopping Tactics to Drive Product Sales

With 116 million active monthly users in the U.S. and over 1 billion worldwide, Instagram is one of the most popular apps on the planet. Marketers have jumped on board and have found myriad ways to make the channel work for them. 70% of shopping enthusiasts turn to Instagram for product discovery while 87% of people say influencers have inspired them to make a purchase.

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