With our new Creative Sentiment tag, you can see, at-a-glance whether your social ads are receiving positive or negative feedback across social media in order to quickly pivot your strategy based on real-time insights.
Turn Social Listening Into Social Action to Improve Your Ad Effectiveness with Creative Sentiment AnalysisIt’s a constant challenge to stay on top of customer reactions to your creative—especially when you're advertising on a large scale. But one of the unique aspects of social advertising is that marketers can quickly learn how their audience feels about their advertising based on likes, comments, shares, etc.
Are you tapping into this valuable feedback to learn and optimize your creative? If not, maybe you just need the right tool to help?
Kenshoo’s Creative Sentiment tag solves this challenge by scoring each ad for positive or negative sentiment. Using powerful AI, Kenshoo Social analyzes reactions and comments of your ads so you can make more informed decisions, improve your creative strategy, and protect your brand.
To learn more about this Kenshoo Social feature, read the blog post Feature Focus: Creative Sentiment Gives Clear Insights Into Social Media Performance.
How Much Better Could Your Social Advertising Be if All of Your Ads Were More Impactful?
Understand Your AdsGain better insight into how your audience is responding to your ads
Save MoneyReduce budget waste by identifying which ads should be paused due to negative sentiment
OptimizeAutomatically optimize your campaigns based on how your audience feels about your advertising
Uplevel Your Ad Strategy with Creative Sentiment—Stay Informed
Receive automatic and proactive insights on how your audience feels about your advertising
Take Timely Action
Automate actions based on reaction—boost positive ads and turn off negative ones.
Use the analysis grid to get detailed analysis and trend data on the creative sentiment of your ads.
Adjust Your Creative Strategy
Create better ads based on creative sentiment or leverage Creative Manager for real-time creative refreshes.
Ready to make the most of your marketing?
Contact Kenshoo for a personalized demo.